Practical digital media and marketing strategy

Penmaen Media creates practical digital media and marketing strategies.  We have particular expertise in working with media brands, but believe that the web turns many businesses into online publishers, and they need help to acquire new media skills.

Our service is flexible, driven by individual client needs.  We can help you answer questions such as:

• How can I lever the strengths of my media brand online and avoid cannibalising my current business?
• What should my online proposition be?
• How can I use the web to drive revenues from readers and advertisers?
• How can I use the web to attract and retain new customers?
• What do my team need to be able to deliver this change?
• What can I learn from other businesses?

Read the Penmaen media blog for ideas and tips on digital publishing and marketing. Read our case histories to find out more about the projects we work on.

How do we work?

We start with a no-obligation consultation to understand your business and the current issues.  From this we will create a bespoke proposal, which may include carrying out customer research or benchmarking competitors, facilitating workshops with your own team, agreeing priorities with you, and creating a detailed implementation plan.

We work collaboratively, ensuring that the strategy uses your unique advantages, will deliver the revenues you require, and can be implemented by your team.

We can bring in experts from our network to meet your exact requirements, and help you project manage launches, and relaunches.  We can also carry out acquisition searches and help you integrate acquisitions into your current business.

We can work with your own team to integrate acquisitions or launch new media products, and help set them up to run the business alone.

Look at our FAQ page for more details on how our service works and whether your business may be eligible for a grant.

To find out how we can help you grow your revenues, just contact us.